What is franchising?

Franchising allows you to have all of the benefits of owning your own business, but with the added support of a recognized brand and an established method of doing business. As a Play Street Museum franchisee, you can be your own boss, while working with a highly regarded and rapidly growing brand, receive in depth training and tools, with the stability of a strong network of experienced support as you develop and grow your business.

Why did Play Street
decide to franchise?

As we began to research different approaches to expansion, we were captivated by how effectively a properly structured franchise program would be able to tightly link our growth objectives with our Play Street Museum purpose, which is to serve, empower, impact, and inspire. For Play Street Museum to maximize its global impact we believe we need to focus our efforts on cultivating a passionate network of Play Street Museum franchise owners who are already deeply embedded geographically and thus ideally positioned to inspire the children and families in their community. 

What are the financial requirements to be considered for a franchise?

Franchisees must meet the Play Street Museum minimum financial requirements and be in a position to fund the franchise investment, including working capital and any personal living expenses during the set-up period. Start-up costs vary based on the size, theme, and location of your Play Street Museum location.

Based on the museum's location, theme, and size, the total initial investment cost for a new Play Street Museum location ranges from $304,650 - $761,140. We require all prospective franchisees to be able to verify a minimum of $150k in liquid capital to invest. A co-applicant may also assist in meeting these requirements. Typical financing through SBA requires 15-30% owner contribution into the business. We require franchisees to have a minimum net worth of $750,000.

How much can I expect to earn as a Play Street franchisee?

The Federal Trade Commission (FTC) and various state regulations restrict our ability to share specific profit projections outside of what is included in our Franchise Disclosure Document (FDD).

To learn more about the financial aspects of a Play Street Museum franchise, we provide you with our FDD with certain financial disclosures when you are further along in the evaluation process.

As with any business, the success of your Play Street Museum location is dependent on you, the owner. This includes how you run your business, your personal goals, and the decisions you make each day.  We offer you a strong and growing brand with comprehensive tools and support that will serve as a firm foundation for your success.

What type of support can I expect?

We are with you at every step of your journey...from site selection to comprehensive classroom and hands-on training, to working alongside you when you greet your first guest on opening day.

We are passionate about your success and that means helping you in selecting a location in addition to designing and outfitting your location so that you can have your Play Street Museum up and running as quickly as possible.

We will equip you with the many components that can help you rapidly grow your business and optimize your marketing investment.  This includes a turnkey and customized website, a portfolio of proven marketing and advertising tools, and a social media strategy that fully leverages the Play Street Museum brand in your local market.

Play Street Museum is committed to ongoing innovation through the continued expansion of our proprietary curriculum, seasonal marketing programs and events, and uniquely curated exhibits & toys.

Our goal is to provide you with the tools and assistance you need to maximize your effectiveness in positively impacting the lives of children in your community.

What type of training will I receive?

Our comprehensive training program covers the many aspects required to successfully start, operate, and grow your Play Street Museum franchise.

We provide quarterly trainings for new franchise owners which consists of two components: a weekly online training for seven weeks and five days of onsite experience that covers a series of topics and in-store scenarios.

Topics include Museum Operations (staffing, software systems, guest relations, facility maintenance, operational procedures); Day-to-Day Activities (birthday parties, Playtime by Reservation, craft experiences, retail, cleaning, and safety); Growth & Development (sales, marketing, advertising, and community outreach).

How long will it take to get my own Play Street location open for business?

We estimate the length of time between signing the franchise agreement and opening the franchised business will be between 7-10 months.

Can I own more than one
Play Street Museum location?

Absolutely!  We believe that in many markets the best approach for a franchisee is to own more than one location so that they can capitalize on the short and longer term benefits multiple units can provide an owner.